Think — Distinctive Actionable Value Proposition You Can Ship
Turn uncertainty into a strategic play we can build and take to market. Clear choices, real numbers, fast momentum.
Trusted by leaders across finance, retail, and tech platforms.
The Problems We Solve
We know the pain of stagnating portfolios, outdated offers, and AI confusion. We generate disruption with clarity and execution.
Undifferentiated Value Propositions
You compete on price, customers see no difference.
→ Designed bold, customer-centric propositions
Stagnating business results
You have assets, but they’re not turning into growth, hidden potential.
→ Aligned market strengths
Slow innovation cycles
Ideas get stuck in slides, never tested, no traction.
→ Rapid prototyping, validated concepts
AI uncertainty, missed opportunities
You know AI is critical, but don’t know where to start.
→ Prioritized use cases, actionable AI blueprint
Customer disconnect, disloyal experiences
Hyper-informed clients switch fast if you don’t deliver value.
→ Redesigned journeys, loyalty-driven
experiences
Strategic inertia
Organizations resist change, trapped in outdated models, missed disruption.
→ Validated business cases, execution roadmaps
We unlock full funnel, accelerate action, and reshape strategy together.
Business design + co-creation with your teams is how we make it real
Why Raven (Think–Build–Sell)
Our Think–Build–Sell model ensures disruption is not a workshop — it’s a market reality. Think, discover untapped opportunities, generate bold disruption concepts, and map AI roadmaps.
1
Think
2
Build
3
Sell
Result: We don’t deliver slides. We deliver disruption you can launch.
What You Get
Five core capabilities to unlock new value potential and drive execution.
Disruptive Ideation
Assets, market, opportunities
You get: High-potential business ideas aligned with client needs.
Rapid Market Fit
Prototyping, testing, validation
You get: A validated disruption concept, tested, and clear next steps for activation.
AI Blueprint Leapfrog
Processes, automation, intelligence
You get: A prioritized roadmap of AI pilots, with architecture and business cases.
Disruption Inception
Proposition, roadmap, impact
You get: A launch-ready, customer-centric value proposition and measurable business outcomes.
Business Design Impact
Clarity, execution, outcomes
You get: A quantified financial case, stakeholder alignment, and the enablers to activate change.
We've Helped Companies Like Yours
+10%
customer growth, reversing decline
18%
AUM growth
40 days
from business idea to prioritized features and service blueprint in just
15%
revenue uplift
Financial Services
Situation: A top retail bank was losing ground in pensions and savings, with millions at risk from fintech disruption.
Intervention: Created a bold new value proposition with tailored offers, digital onboarding, and a clear growth roadmap.
Result:
- Customer decline reversed, returning to growth
- Billions in assets retained and expanded
- Double-digit revenue uplift with fast payback
Loyalty - Airlines
Situation: A leading airline loyalty program needed to accelerate non-air mile redemption to meet ambitious growth targets.
Intervention: Raven delivered a two-phase acceleration program: quick wins to capture immediate value, followed by a new operating model prioritizing high-impact initiatives across customer experience, marketing, product, analytics, and technology.
Result:
- Conversion rates grew +65% in owned media and +50% in paid media
- Online sales tripled per product assortment
- Organic search conversions improved +15%
01
How fast can we move from idea to execution?
Ideas for disruption usually stay in executive minds or discussions for months, sometimes even years!. We strongly believe that to finally detail a good idea and turn it into an actual product or service in the market requires a focused exercise of around 10 to 12 weeks. However, this process can be shortened depending on the availability of resources that may have been already worked by internal teams or other partners.
02
Do you only design strategies?
We are not specialists in Business Strategy. We start from a Business Strategy, we challenge it and then we accelerate your company´s growth transforming a nice or not-so-nice powerpoint presentation into a business value proposition that includes a vision for a real solution, a visual representation of the desired experience and an actionable business plan with realistic metrics. We don’t stop at slides - we validate with real users and co-create execution roadmaps.
03
How are you different from big consultancies?
We don´t deliver a strategy powerpoint. We combine strategic depth with agile delivery, and focus on disruption, not benchmarking. We think-to-build from day 1 of our projects.
04
How do you approach AI?
We´ve seen many of our clients to jump on the trend and kick start initiatives without properly planning and lacking clarity on the right business model for AI. We help you to spot high-impact opportunities by analyzing and detailing business processes, we prioritize use cases by value and feasibility, and design a modular architecture for scaling.
05
Can you work across industries?
Absolutely, our framework applies for any industry. However, given dynamics of the markets, our largest track record is in Financial Services, Telecom, Industrial and Retail clients.
06
Do you deliver prototypes or just concepts?
Prototypes are integral — tested with real users to validate desirability and usability before scaling.
07
What kind of leaders benefit most?
Innovation, Digital Transformation, and Business Unit Directors seeking bold differentiation and growth.
08
How do you ensure buy-in internally?
We run proprietary workshops to align stakeholders and build conviction in the business idea.
09
What’s the main outcome of Business Design?
A validated, customer-centric value proposition with quantified impact and an execution roadmap you can actually launch to market.
Ready to Move from Stagnation to Bold Disruption?
Book your 30-min New Value Proposition call
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